SKOWHEGAN – When Somerset County Soil & Water Conservation District decided to update its logo, it had a good sense of where to look.
Knowing the vibrancy of the region’s arts community, the District worked with Mary Haley at Main Street Skowhegan and Wesserunsett Arts Council to craft a call for submissions for a logo design contest. The contest yielded a host of submissions from all around the region.
“It was remarkable to see the different creative expressions of our conservation mission,” says Jennifer Brockway, the District’s outreach coordinator. “We provided guidance on desired elements, and the participating artists showed tremendous diversity in their designs.”
In April, a design submitted by Crista Lavenson of Belgrade was selected as the winner.
Lavenson is Marketing & Communications Manager at the Boys & Girls Clubs and YMCA of Greater Waterville at the Alfond Youth Center. The versatile logo will be used across all District publications and materials, as well as online and on hats and t-shirts.
“We are really pleased with the whole process. The District’s intent with the redesign of the logo was to create an image that was reflective of Somerset County’s diverse natural resources and agricultural producers,” says Joe Dembeck, the District’s executive director. “As a District, we are a locally focused organization that focuses on providing assistance to address local natural resource management needs; therefore, a logo representing this focus was considered to be important.”
The new logo and information about the District’s programs and services may be found online at www.SomersetSWCD.org and on the District’s Facebook page. For more information phone 207-474-8323 x3 or email firstname.lastname@example.org .